Background Information:

Since 1865, Bertolli has conveniently delivered quality ingredients prepared right, with consistent results every time.

.

Insight:

Those of us who work hard would like to play hard.

To make sure we get to regularly do both, we must become incredibly proficient at multi-tasking and cutting corners without ever sacrificing quality.

.

Bertolli understands this and provides a way for us to enjoy a fast delicious meal, without losing quality.

.

Campaign Idea:

.

PRINT CAMPAIGN – ATTITUDE

.

TELEVISION

.

MOBILE APP

.

AMBIENT

.

DIGITAL / TACTICAL

.

RADIO SCRIPTS

—